15M was born in 2024 when John Robery and I united around a shared vision. We’ve always believed in the transformative power of content as a vehicle for genuine value, not just as marketing collateral. Our passion for creating high-quality, impactful resources led us to ask:
 
What if we created the resource we feel are missing within the industry?
 
A place where ambitious professionals could access battle-tested insights without wading through hours of marketing materials disguised as “content”. Where every minute spent consuming content translates directly to real-world results.
 
The answer became 15M – named for the fifteen minutes it takes to absorb content that transforms your thinking and performance.